November 28, 2011 October Video Rankings: The Rise of Facebook
November 28, 2011 YouTube, Google Video Views Jump Tenfold In October
November 18, 2011 Video Ad Networks With Money To Burn
November 17, 2011 Marketo, Zuora, BrightRoll, Impermium: Bay Area BizTech News by the Numbers
November 16, 2011 Video Ad Networks BrightRoll, YuMe Raise New Millions
November 16, 2011 BrightRoll Gains $30M Paycheck
November 16, 2011 Online video advertiser on a BrightRoll with $30 million funding
November 15, 2011 With Revenues Doubling, Video Ad Network BrightRoll Raises $30 Million
November 15, 2011 BrightRoll Takes $30M in Funding Round
November 15, 2011 Digital video-ad startup BrightRoll raises $30 million
November 15, 2011 BrightRoll raises $30M, led by Palo Alto’s Trident Capital
November 11, 2011 BrightRoll on Track for 100% Growth
November 9, 2011 BrightRoll Canada Gets Ready For Official Launch Party
November 9, 2011 The Great Canadian Online Video Advertising Boom is Coming
October 27, 2011 Lack of Standardization Holding Back Online Video Advertising Growth?
October 26, 2011 Report: Standards, User Experience Are Key Hurdles For Online Video Advertising
October 26, 2011
October 21, 2011 Online Video Gaining Momentum with UK Advertisers
October 20, 2011 Confidence grows in online video amongst UK advertisers
October 10, 2011 Brightroll release guarantees video impressions
October 7, 2011 Social Ad Spend Splurge; Yahoo!’s Living Ad; BrightRoll’s Audience Verification
October 6, 2011 Reachable: Advertisers Play TAG on BrightRoll
October 6, 2011 BrightRoll Launches “BrightRoll Launches TAG, Guarantees Targeted Views
October 6, 2011 BrightRoll Launches “Audience Guarantee” Product for Video Ads
October 6, 2011 BrightRoll Adopts CPA Model for Video
September 28, 2011 Real-Time Bidding Expands at SpotXchange, BrightRoll, and Other Video Ad Networks
September 28, 2011 BrightRoll Debuts Real-time Bidding on BrightRoll Exchange
September 28, 2011 BrightRoll, SpotXchange, Nexage offer RTB ad options
September 27, 2011 Which Publishers Get Highest ‘Satisfaction Ratings From Marketers, Agencies
August 3, 2011 BrightRoll launches Toronto office, hires former Yahoo exec to lead Canadian operations
July 18, 2011 Accounts and People of Note in the Ad Industry
June 20, 2011 The Wild West of Online Video Ads
June 17, 2011 comScore: The Average YouTube Viewer Watches 5 Hours Of Videos A Month
June 13, 2011 Google Sees Admeld Boosting Display Ad Efforts
June 9, 2011 Brightroll V3—Video. Validation. Value.
May 19, 2011 Interview with Phil Cooper, MD of Brightroll Europe
May 13, 2011 Display Budgets Make Room for Online Video
May 11, 2011 US video ad network BrightRoll opens UK office
May 5, 2011 Majority of Agencies Plan to Shift Ad Dollars from TV to Online Video Advertising
May 4, 2011 Online video sector continues to grow
May 4, 2011 Online Video Ads Expected to See Largest Increase in Spend
May 4, 2011 Brightroll: Research & Reporting Key To Online Video Advertising Growth
May 4, 2011 66% of Media Buyers Say Online Video as Effective as TV
May 4, 2011 BrightRoll Reports Online Video Now a Media-Buying Staple
May 3, 2011 Survey: Digital video gaining bigger piece of advertising pie
May 3, 2011 Survey: 65% of Media Buyers Plan to Shift Spending from TV to Online Video
May 3, 2011 Is Web Video Cutting into TV Budgets?
May 3, 2011 BrightRoll: Television ad dollars shifting again
May 3, 2011 Online Video Ads Growing Faster Than Other Online Ad Categories
May 3, 2011 Media Buyers Predict Upswing In Online Video Ad Spend
May 3, 2011 Targeting Tops Most Wanted List for Video Advertisers
April 4, 2011 Ex-Yahoo treasurer now BrightRoll CFO
April 4, 2011 Ex-Yahoo exec named BrightRoll CFO
April 4, 2011 BrightRoll Snags Former Yahoo Treasurer And VP Of Finance As Its New CFO
April 1, 2011 BrightRoll, Innovid partner for pre-roll units
March 23, 2011 PointRoll expansion offers more ad versatility
March 14, 2011 How to capitalize on the March Madness buzz
March 11, 2011 Brightroll to Fight Online Video Ad Click fraud with Adometry
March 11, 2011 BrightRoll, Adometry partner to fight fraud
March 10, 2011 BrightRoll Joins Forces with Adometry to Combat Fraudulent Click Schemes
February 22, 2011 Brightroll pledges more research for video
February 1, 2011 Major Video Ad Networks Serve More Ads in December
January 18, 2011 BrightRoll Teams with adBrite for Real-Time Video Ad Bidding
January 7, 2011 Key luxury-specific best practices for online video ads
December 13, 2010 Industry Reaction To OpenRTB Standard
November 17, 2010 Online Video Advertising Takes The Lead
November 2, 2010 Online Video Huge Money Maker for Advertisers: BrightRoll Study
November 2, 2010 BrightRoll: Video ads outpacing other online categories
November 1, 2010 BrightRoll Publishers Project 25 Percent Rise in Online Video Ads
September 30, 2010 YouTube Nears 2 Billion Monthly Video Views as Brightroll Tops Vid Ad Nets, comScore
September 23, 2010 BrightRoll Rolls Into Mobile Video Ads
September 23, 2010 BrightRoll Adds Mobile Inventory to Video Ad Network and Exchange
September 23, 2010 BrightRoll Rolls Out Mobile Ad Capabilities
September 23, 2010 BrightRoll Opens Mobile Doors For Pre-Roll
September 23, 2010 BrightRoll Unifies Mobile and Online Video Ads in New Offering
September 23, 2010 BrightRoll Launches Mobile Video Ads Capabilities
August 10, 2010 BrightRoll Partners With Search Retargeting Firm Magnetic
August 5, 2010 Brightroll’s Video Ad Exchange Takes Cue from Data Driven Display
August 5, 2010 BrightRoll Launches Online Video Ad Exchange
August 4, 2010 BrightRoll Rolls Out Competing Online Video Ad Exchange
August 4, 2010 BrightRoll Launches BRX Online Video Advertising Exchange
August 4, 2010 BrightRoll Launches Video Ad Exchange
August 4, 2010 BrightRoll Exchange Brings Scalability to Targeted Video Ads
August 4, 2010 BrightRoll Opens Online Video Ad Exchange
August 4, 2010 BrightRoll Unveils the BrightRoll Exchange
August 4, 2010 CEO Sacerdoti Announces BRX – The New BrightRoll Exchange For Video
June 24, 2010 Brightroll Rolls Out New ROI Measurement Products
June 21, 2010 BrightRoll Breaks New Ground with Reporting Suite
June 17, 2010 Get Reliable ROI Info with BrightRoll’s Reporting Suite
June 17, 2010 BrightRoll Unveils Video Analytics Suite
May 21, 2010 BrightRoll Study Confirms Value of Online Video Ads
May 21, 2010 Do video ads work? Study finds they boost in-store sales
May 21, 2010 BrightRoll Proves Online Video Means Offline Sales
April 23, 2010 Online Video Ads Delivering Value: Ad Execs, Media Buyers
April 23, 2010 Survey: Faith growing in online video ads
April 22, 2010 Report: Pre-Roll Still Controls Ad Budgets
April 22, 2010 Web Video Budgets to Grow, Survey
February 12, 2010 Where Did VCs Go Wrong In Online Video?
February 10, 2010 What is the “Point of Video” advertising?
February 10, 2010 Video’s A Performer
February 8, 2010 Online Vids Gobbled Up in December
February 7, 2010 How To Make Money In Online Video
February 4, 2010 Three Start-Ups Ask, What Online Ad Slump?
February 3, 2010 Wednesday Morning Stir
February 3, 2010 BrightRoll Raises $10 Million
February 3, 2010 BrightRoll Scores $10 Million
February 3, 2010 Video Ad Network BrightRoll Gets $10 Million
February 3, 2010 Online Video Ad Network BrightRoll Raises $10 Million
February 3, 2010 BrightRoll raises $10 million
February 3, 2010 BrightRoll Rolls in the Dough
February 3, 2010 Video Ad Network BrightRoll Turns Profit, Outreaches Hulu, Closes $10M Third Round
February 3, 2010 BrightRoll Lights Up With $10M In Financing
January 15, 2010 Founder Spotlight: BrightRoll’s Tod Sacerdoti
December 1, 2009 Small Businesses Nearly Double Online Advertising Spend
November 29, 2009 BrightRoll: Video ad revenues are soaring, despite downturn
November 28, 2009 The State of the Video Advertising Industry Q3 2009
November 23, 2009 BrightRoll: Video Ad CPMs Are Down 37 Percent, But Ad Revenues Are Up 84 Percent
November 2, 2009 3Online Video’s Sexiest Category: Staid Old Package-Goods Players
October 19, 2009 3 video pricing models: The pros and cons
October 15, 2009 No-Cost Network Aggregation May Not Be Panacea
October 14, 2009 Online Advertising Powerhouse Launches in UK
October 10, 2009 The ‘Sushi Approach’ To Simplifying Online Video Advertising
October 7, 2009 BrightRoll Enters UK Market
October 6, 2009 Ex-Bebo Sales Chief Charkin to Head BrightRoll UK Launch
September 22, 2009 Online Video Advertising FAQ
September 10, 2009 BrightRoll Unveils Behavioral Targeting Program
September 10, 2009 Brightroll Launches Behavior Ad Targeting
September 9, 2009 Today’s AdExchanger.com news round-up
September 9, 2009 BrightRoll launches behavioral targeting for video ads
September 9, 2009 Brightroll Uses Behavioral Targeting in Video Advertising
September 9, 2009 Behavioral Targeting Moves Into Video Ads
September 9, 2009 Behavioral Targeting Cozies Up To Video Ads
September 9, 2009 BrightRoll Adds Behavioral to Video Ad Targeting
September 7, 2009 Kill or Cure: How Reckitt’s Big Buy Rocked Online Ads
August 31, 2009 Can Hulu’s High Prices Hold?
August 8, 2009 Brightroll’s Successful Q2 2009
July 29, 2009 Paying for partly-watched video ads? BrightRoll has a fix for that
July 29, 2009 BrightRoll Unveils ‘Performance Pricing’
July 10, 2009 Broadcasters: What Business Are You Really in?
July 8, 2009 The Most-Watched Show On The Internet?
June 4, 2009 Tod Sacerdoti Interview – Video Impact, Ad Tracking and More
May 27, 2009 In Stream BT (Behavioral Targeting): The Elephant in the Room
May 18, 2009 Are Your Online Video Ads Driving Actual Offline Purchases?
May 12, 2009 Video Hot With Ad Agency Execs
May 11, 2009 Reckitt Benckiser Ratchets Up Spending, Posts 8% Jump in Organic Sales Growth
April 28, 2009 Digital Downloads Worth Half a Billion in Q1
April 27, 2009 BrightRoll: Video Ad Rates Dropped 12 Percent in First Quarter, and the Pre-Roll is Still King
April 23, 2009 How Can Independent Video Producers Compete in the Super-Premium Era?
March 16, 2009 Is YouTube the Geocities of Online Video?
February 16, 2009 Will Consumers Pay to Watch Ads?
January 27, 2009 What Works in Online Video Advertising?
January 25, 2009 Online Ads Benefit From Networking
January 21, 2009 BrightRoll Lands ‘Heavy’-Weight Sales Exec
January 20, 2009 Tremor, BrightRoll Expand Executive Ranks
January 19, 2009 Online TV Sites Battle for Viewers: BrightRoll CEO Tod Sacerdoti Comments on Ad Targeting
January 19, 2009 Video Ad Platforms Begin To Add Value to Video Inventory
January 16, 2009 VentureBeat Posts BrightRoll Video Data
January 16, 2009 MediaPost Analyzes BrightRoll Video Data
January 15, 2009 TechCrunch Analyzes BrightRoll Video Data
January 13, 2009 Ad Network Launches BrightRoll Broadcast Product
December 23, 2008 Smart Publishers Will Thrive in This Downturn
December 16, 2008 Online-Video Ads Show Slower Growth
December 5, 2008 Watch This Space!
November 24, 2008 The Golden Fifteen Seconds
November 12, 2008 Surviving the Web Video ‘Upfront’
November 9, 2008 Digital Ad Firms Strong Despite Economic Woes
November 7, 2008 Digital Ad Firms Strong Despite Economic Woes
October 30, 2008 BrightRoll Partners With Brightcove For Online Video Ad Serving
October 27, 2008 Three Reasons Why The Crash Is Good For Online Advertising
October 8, 2008 Three Ways The Credit Crisis Is Impacting Online Video
October 8, 2008 The Digital Home 36: Google News Galore!
October 7, 2008 How To Win The White House Using Online Advertising
September 17, 2008 Online Video Ads: Execute, Execute, Execute!
September 9, 2008 The Six Ways To Buy Online Video Inventory Today
August 13, 2008 How to Develop DROV (Direct Response Online Video)
August 13, 2008 BrightRoll Completes Largest Pre-Roll Run Ever
August 13, 2008 BrightRoll to Execute First $1M Pre-Roll Campaign
August 12, 2008 Brightroll: $1 Million Says At Least One Advertiser Still Loves Pre-Roll Ads
August 12, 2008 Pre-Roll Wins Out When Budgets Shrink
August 11, 2008 BrightRoll Makes $1 Mil Pre-Roll Ad Deal
July 29, 2008 Convincing Clients to Buy Web Video
July 24, 2008 Just An Online Minute… Pruning With BrightRoll’s Urban Garden Party
July 23, 2008 Spotting Fake Pre-Roll Ads
May 29, 2008 BrightRoll First Ad Network to Eliminate Rich Media Fees for Video Advertisers
May 23, 2008 Rich-Media Services to Be Provided Free
April 28, 2008 BrightRoll Opens Chicago Office
April 28, 2008 People on the Move
April 28, 2008 Lewis Rothkopf Joined BrightRoll’s New York Office as VP of Network Development
April 28, 2008 BrightRoll Opens New Office and Adds to Executive Team
April 9, 2008 The Myths and Realities of Video Advertising
March 18th, 2008 BrightRoll Goes Hi-Def With Ads
March 18th, 2008 Cynopsis: DIGITAL
March 18, 2008 BrightRoll Dives into HD Ads
March 17, 2008 BrightRoll Brings HD Video Ads to the Web
March 17, 2008 BrightRoll Offers HD Ads Online
March 17, 2008 Video Sites Challenge HDTV’s Quest To Keep Viewers
March 17, 2008 Brightroll Ads, Now in HD
February 18, 2011 BrightRoll Bonds With ComScore For Optimization, Validation
StreamingMedia
November 28, 2011
October Video Rankings: The Rise of Facebook
MultiChannel News
November 28, 2011
YouTube, Google Video Views Jump Tenfold In October
DigiDay
November 18, 2011
Video Ad Networks With Money To Burn
Xconomy
November 17, 2011
Marketo, Zuora, BrightRoll, Impermium: Bay Area BizTech News by the Numbers
paidContent
November 16, 2011
Video Ad Networks BrightRoll, YuMe Raise New Millions
Adotas
November 16, 2011
BrightRoll Gains $30M Paycheck
Rapid TV News
November 16, 2011
Online video advertiser on a BrightRoll with $30 million funding
TechCrunch
November 15, 2011
With Revenues Doubling, Video Ad Network BrightRoll Raises $30 Million
Streaming Media
November 15, 2011
BrightRoll Takes $30M in Funding Round
CNET
November 15, 2011
Digital video-ad startup BrightRoll raises $30 million
Silicon Valley Business Journal
November 15, 2011
BrightRoll raises $30M, led by Palo Alto’s Trident Capital
San Francisco Business Times
November 11, 2011
BrightRoll on Track for 100% Growth
Profectio
November 9, 2011
BrightRoll Canada Gets Ready For Official Launch Party
ReelSEO
November 9, 2011
The Great Canadian Online Video Advertising Boom is Coming
ReelSEO
October 27, 2011
Lack of Standardization Holding Back Online Video Advertising Growth?
VideoNuze
October 26, 2011
Report: Standards, User Experience Are Key Hurdles For Online Video Advertising
Streaming Media
October 26, 2011
VOD Professional
October 21, 2011
Online Video Gaining Momentum with UK Advertisers
FourthSource
October 20, 2011
Confidence grows in online video amongst UK advertisers
BizReport
October 10, 2011
Brightroll release guarantees video impressions
AdExchanger
October 7, 2011
Social Ad Spend Splurge; Yahoo!’s Living Ad; BrightRoll’s Audience Verification
MediaPost
October 6, 2011
Reachable: Advertisers Play TAG on BrightRoll
StreamingMedia
October 6, 2011
BrightRoll Launches “BrightRoll Launches TAG, Guarantees Targeted Views
Beet.TV
October 6, 2011
BrightRoll Launches “Audience Guarantee” Product for Video Ads
MarketingVOX
October 6, 2011
BrightRoll Adopts CPA Model for Video
ReelSEO
September 28, 2011
Real-Time Bidding Expands at SpotXchange, BrightRoll, and Other Video Ad Networks
StreamingMedia
September 28, 2011
BrightRoll Debuts Real-time Bidding on BrightRoll Exchange
BizReport
September 28, 2011
BrightRoll, SpotXchange, Nexage offer RTB ad options
paidContent
September 27, 2011
Which Publishers Get Highest ‘Satisfaction Ratings From Marketers, Agencies
TechVibes
August 3, 2011
BrightRoll launches Toronto office, hires former Yahoo exec to lead Canadian operations
The New York Times
July 18, 2011
Accounts and People of Note in the Ad Industry
DigiDay
June 20, 2011
The Wild West of Online Video Ads
TechCrunch
June 17, 2011
comScore: The Average YouTube Viewer Watches 5 Hours Of Videos A Month
The Wall Street Journal
June 13, 2011
Google Sees Admeld Boosting Display Ad Efforts
Xconomy
June 9, 2011
Brightroll V3—Video. Validation. Value.
VOD Professional
May 19, 2011
Interview with Phil Cooper, MD of Brightroll Europe
eMarketer
May 13, 2011
Display Budgets Make Room for Online Video
NewMediaAge
May 11, 2011
US video ad network BrightRoll opens UK office
ReelSEO
May 5, 2011
Majority of Agencies Plan to Shift Ad Dollars from TV to Online Video Advertising
IAB UK
May 4, 2011
Online video sector continues to grow
MarketingPilgrim
May 4, 2011
Online Video Ads Expected to See Largest Increase in Spend
ReelSEO
May 4, 2011
Brightroll: Research & Reporting Key To Online Video Advertising Growth
Tubefilter News
May 4, 2011
66% of Media Buyers Say Online Video as Effective as TV
Adotas
May 4, 2011
BrightRoll Reports Online Video Now a Media-Buying Staple
eMedia Vitals
May 3, 2011
Survey: Digital video gaining bigger piece of advertising pie
VideoNuze
May 3, 2011
Survey: 65% of Media Buyers Plan to Shift Spending from TV to Online Video
Digiday
May 3, 2011
Is Web Video Cutting into TV Budgets?
BizReport
May 3, 2011
BrightRoll: Television ad dollars shifting again
Streaming Media
May 3, 2011
Online Video Ads Growing Faster Than Other Online Ad Categories
MediaPost
May 3, 2011
Media Buyers Predict Upswing In Online Video Ad Spend
ReelSEO
May 3, 2011
Targeting Tops Most Wanted List for Video Advertisers
San Francisco Business Times
April 4, 2011
Ex-Yahoo treasurer now BrightRoll CFO
Silicon Valley Business Journal
April 4, 2011
Ex-Yahoo exec named BrightRoll CFO
TechCrunch
April 4, 2011
BrightRoll Snags Former Yahoo Treasurer And VP Of Finance As Its New CFO
BizReport
April 1, 2011
BrightRoll, Innovid partner for pre-roll units
BizReport
March 23, 2011
PointRoll expansion offers more ad versatility
BizReport
March 14, 2011
How to capitalize on the March Madness buzz
ReelSEO
March 11, 2011
Brightroll to Fight Online Video Ad Click fraud with Adometry
BizReport
March 11, 2011
BrightRoll, Adometry partner to fight fraud
SiliconANGLE
March 10, 2011
BrightRoll Joins Forces with Adometry to Combat Fraudulent Click Schemes
BizReport
February 22, 2011
Brightroll pledges more research for video
ClickZ
February 1, 2011
Major Video Ad Networks Serve More Ads in December
ReelSEO
January 18, 2011
BrightRoll Teams with adBrite for Real-Time Video Ad Bidding
Luxury Daily
January 7, 2011
Key luxury-specific best practices for online video ads
AdExchanger
December 13, 2010
Industry Reaction To OpenRTB Standard
MediaPost
November 17, 2010
Online Video Advertising Takes The Lead
SiliconANGLE
November 2, 2010
Online Video Huge Money Maker for Advertisers: BrightRoll Study
BizReport
November 2, 2010
BrightRoll: Video ads outpacing other online categories
DigiDay
November 1, 2010
BrightRoll Publishers Project 25 Percent Rise in Online Video Ads
Beet.TV
September 30, 2010
YouTube Nears 2 Billion Monthly Video Views as Brightroll Tops Vid Ad Nets, comScore
TechCrunch
September 23, 2010
BrightRoll Rolls Into Mobile Video Ads
ClickZ
September 23, 2010
BrightRoll Adds Mobile Inventory to Video Ad Network and Exchange
NewTeeVee
September 23, 2010
BrightRoll Rolls Out Mobile Ad Capabilities
Adotas
September 23, 2010
BrightRoll Opens Mobile Doors For Pre-Roll
VideoNuze
September 23, 2010
BrightRoll Unifies Mobile and Online Video Ads in New Offering
SiliconANGLE
September 23, 2010
BrightRoll Launches Mobile Video Ads Capabilities
MediaPost
August 10, 2010
BrightRoll Partners With Search Retargeting Firm Magnetic
ClickZ
August 5, 2010
Brightroll’s Video Ad Exchange Takes Cue from Data Driven Display
Beet.TV
August 5, 2010
BrightRoll Launches Online Video Ad Exchange
FierceOnlineVideo
August 4, 2010
BrightRoll Rolls Out Competing Online Video Ad Exchange
VideoNuze
August 4, 2010
BrightRoll Launches BRX Online Video Advertising Exchange
MediaPost
August 4, 2010
BrightRoll Launches Video Ad Exchange
SiliconANGLE
August 4, 2010
BrightRoll Exchange Brings Scalability to Targeted Video Ads
Advertising Age
August 4, 2010
BrightRoll Opens Online Video Ad Exchange
Streaming Media
August 4, 2010
BrightRoll Unveils the BrightRoll Exchange
AdExchanger
August 4, 2010
CEO Sacerdoti Announces BRX – The New BrightRoll Exchange For Video
ReelSEO
June 24, 2010
Brightroll Rolls Out New ROI Measurement Products
VideoNuze
June 21, 2010
BrightRoll Breaks New Ground with Reporting Suite
StreamingMedia
June 17, 2010
Get Reliable ROI Info with BrightRoll’s Reporting Suite
MediaPost
June 17, 2010
BrightRoll Unveils Video Analytics Suite
OnlineVideo
May 21, 2010
BrightRoll Study Confirms Value of Online Video Ads
VentureBeat
May 21, 2010
Do video ads work? Study finds they boost in-store sales
Adotas
May 21, 2010
BrightRoll Proves Online Video Means Offline Sales
MarketingProfs
April 23, 2010
Online Video Ads Delivering Value: Ad Execs, Media Buyers
CED
April 23, 2010
Survey: Faith growing in online video ads
MediaPost
April 22, 2010
Report: Pre-Roll Still Controls Ad Budgets
MediaWeek
April 22, 2010
Web Video Budgets to Grow, Survey
TechCrunch
February 12, 2010
Where Did VCs Go Wrong In Online Video?
Hard Knox Life
February 10, 2010
What is the “Point of Video” advertising?
AdPulp
February 10, 2010
Video’s A Performer
Adotas
February 8, 2010
Online Vids Gobbled Up in December
TechCrunch
February 7, 2010
How To Make Money In Online Video
Wall Street Journal – Venture Capital Dispatch Blog
February 4, 2010
Three Start-Ups Ask, What Online Ad Slump?
MediaBistro
February 3, 2010
Wednesday Morning Stir
peHub
February 3, 2010
BrightRoll Raises $10 Million
Red Herring
February 3, 2010
BrightRoll Scores $10 Million
PaidContent
February 3, 2010
Video Ad Network BrightRoll Gets $10 Million
PCMike
February 3, 2010
Online Video Ad Network BrightRoll Raises $10 Million
VatorNews
February 3, 2010
BrightRoll raises $10 million
NewTeeVee
February 3, 2010
BrightRoll Rolls in the Dough
Mashable
February 3, 2010
Online Video Ad Network BrightRoll Raises $10 Million
SF Business Times
February 3, 2010
BrightRoll raises $10 million
VentureBeat
February 3, 2010
Video Ad Network BrightRoll Turns Profit, Outreaches Hulu, Closes $10M Third Round
MediaPost
February 3, 2010
BrightRoll Lights Up With $10M In Financing
peHub
January 15, 2010
Founder Spotlight: BrightRoll’s Tod Sacerdoti
Direct Traffic Media
December 1, 2009
Small Businesses Nearly Double Online Advertising Spend
VentureBeat
November 29, 2009
BrightRoll: Video ad revenues are soaring, despite downturn
ReelSEO
November 28, 2009
The State of the Video Advertising Industry Q3 2009
TechCrunch
November 23, 2009
BrightRoll: Video Ad CPMs Are Down 37 Percent, But Ad Revenues Are Up 84 Percent
AdvertisingAge
November 2, 2009
3Online Video’s Sexiest Category: Staid Old Package-Goods Players
iMedia
October 19, 2009
3 video pricing models: The pros and cons
MediaPost
October 15, 2009
No-Cost Network Aggregation May Not Be Panacea
UK Trade and Investment
October 14, 2009
Online Advertising Powerhouse Launches in UK
MediaPost
October 10, 2009
The ‘Sushi Approach’ To Simplifying Online Video Advertising
Media and Marketing UK
October 7, 2009
BrightRoll Enters UK Market
Media Week UK
October 6, 2009
Ex-Bebo Sales Chief Charkin to Head BrightRoll UK Launch
ClickZ
September 22, 2009
Online Video Advertising FAQ
B to B
September 10, 2009
BrightRoll Unveils Behavioral Targeting Program
ReelSEO
September 10, 2009
Brightroll Launches Behavior Ad Targeting
AdExchanger.com
September 9, 2009
Today’s AdExchanger.com news round-up
VentureBeat
September 9, 2009
BrightRoll launches behavioral targeting for video ads
Contentinople
September 9, 2009
Brightroll Uses Behavioral Targeting in Video Advertising
MediaPost’s Behavioral Insider
September 9, 2009
Behavioral Targeting Moves Into Video Ads
AdExchanger.com
September 9, 2009
Today’s AdExchanger.com news round-up
MediaPost
September 9, 2009
Behavioral Targeting Cozies Up To Video Ads
ClickZ
September 9, 2009
BrightRoll Adds Behavioral to Video Ad Targeting
AdvertisingAge
September 7, 2009
Kill or Cure: How Reckitt’s Big Buy Rocked Online Ads
BusinessWeek
August 31, 2009
Can Hulu’s High Prices Hold?
ReelSEO
August 8, 2009
Brightroll’s Successful Q2 2009
VentureBeat
July 29, 2009
Paying for partly-watched video ads? BrightRoll has a fix for that
MediaPost
July 29, 2009
BrightRoll Unveils ‘Performance Pricing’
AdvertisingAge
July 10, 2009
Broadcasters: What Business Are You Really in?
MediaPost’s Online Video Insider
July 8, 2009
The Most-Watched Show On The Internet?
ReelSEO
June 4, 2009
Tod Sacerdoti Interview – Video Impact, Ad Tracking and More
MediaPost’s Behavioral Insider
May 27, 2009
In Stream BT (Behavioral Targeting): The Elephant in the Room
Mashable
May 18, 2009
Are Your Online Video Ads Driving Actual Offline Purchases?
eMarketer
May 12, 2009
Video Hot With Ad Agency Execs
Advertising Age
May 11, 2009
Reckitt Benckiser Ratchets Up Spending, Posts 8% Jump in Organic Sales Growth
NewTeeVee
April 28, 2009
Digital Downloads Worth Half a Billion in Q1
TechCrunch
April 27, 2009
BrightRoll: Video Ad Rates Dropped 12 Percent in First Quarter, and the Pre-Roll is Still King
MediaPost’s Online Video Insider
April 23, 2009
How Can Independent Video Producers Compete in the Super-Premium Era?
MediaPost’s Online Video Insider
March 16, 2009
Is YouTube the Geocities of Online Video?
MediaPost’s Online Video Insider
February 16, 2009
Will Consumers Pay to Watch Ads?
BusinessWeek Online
January 27, 2009
What Works in Online Video Advertising?
TVWeek
January 25, 2009
Online Ads Benefit From Networking
MediaPost’s Online Media Daily
January 21, 2009
BrightRoll Lands ‘Heavy’-Weight Sales Exec
Contentinople
January 20, 2009
Tremor, BrightRoll Expand Executive Ranks
BusinessWeek Online
January 19, 2009
Online TV Sites Battle for Viewers: BrightRoll CEO Tod Sacerdoti Comments on Ad Targeting
MediaPost’s Online Video Insider
January 19, 2009
Video Ad Platforms Begin To Add Value to Video Inventory
VentureBeat
January 16, 2009
VentureBeat Posts BrightRoll Video Data
MediaPost
January 16, 2009
MediaPost Analyzes BrightRoll Video Data
TechCrunch
January 15, 2009
TechCrunch Analyzes BrightRoll Video Data
Contentinople
January 13, 2009
Ad Network Launches BrightRoll Broadcast Product
MediaPost’s Online Video Insider
December 23, 2008
Smart Publishers Will Thrive in This Downturn
The Wall Street Journal
December 16, 2008
Online-Video Ads Show Slower Growth
Forbes.com
December 5, 2008
Watch This Space!
MediaPost’s Online Video Insider
November 24, 2008
The Golden Fifteen Seconds
The Ad Age Web Video Report
November 12, 2008
Surviving the Web Video ‘Upfront’
MSNBC (Syndication)
November 9, 2008
Digital Ad Firms Strong Despite Economic Woes
San Francisco Business Times
November 7, 2008
Digital Ad Firms Strong Despite Economic Woes
MediaPost
October 30, 2008
BrightRoll Partners With Brightcove For Online Video Ad Serving
Silicon Alley Insider
October 27, 2008
Three Reasons Why The Crash Is Good For Online Advertising
MediaPost’s Online Video Insider
October 8, 2008
Three Ways The Credit Crisis Is Impacting Online Video
CNET News: The Digital Home Podcast
October 8, 2008
The Digital Home 36: Google News Galore!
MediaPost’s Online Media Daily
October 7, 2008
How To Win The White House Using Online Advertising
The Ad Age Web Video Report
September 17, 2008
Online Video Ads: Execute, Execute, Execute!
MediaPost’s Online Video Insider
September 9, 2008
The Six Ways To Buy Online Video Inventory Today
MediaPost’s Online Video Insider
August 13, 2008
How to Develop DROV (Direct Response Online Video)
Mashable
August 13, 2008
BrightRoll Completes Largest Pre-Roll Run Ever
MarketingVOX
August 13, 2008
BrightRoll to Execute First $1M Pre-Roll Campaign
Silicon Alley Insider
August 12, 2008
Brightroll: $1 Million Says At Least One Advertiser Still Loves Pre-Roll Ads
ClickZ
August 12, 2008
Pre-Roll Wins Out When Budgets Shrink
TVWeek
August 11, 2008
BrightRoll Makes $1 Mil Pre-Roll Ad Deal
The Ad Age Web Video Report
July 29, 2008
Convincing Clients to Buy Web Video
MediaPost
July 24, 2008
Just An Online Minute… Pruning With BrightRoll’s Urban Garden Party
The Ad Age Web Video Report
July 23, 2008
Spotting Fake Pre-Roll Ads
SHOOT Online
May 29, 2008
BrightRoll First Ad Network to Eliminate Rich Media Fees for Video Advertisers
The Wall Street Journal
May 23, 2008
Rich-Media Services to Be Provided Free
BtoB
April 28, 2008
BrightRoll Opens Chicago Office
AdvertisingAge
April 28, 2008
People on the Move
ClickZ
April 28, 2008
Lewis Rothkopf Joined BrightRoll’s New York Office as VP of Network Development
Internet Retailer
April 28, 2008
BrightRoll Opens New Office and Adds to Executive Team
iMedia Connection
April 9, 2008
The Myths and Realities of Video Advertising
Marketing Shift
March 18th, 2008
BrightRoll Goes Hi-Def With Ads
Cynopsis
March 18th, 2008
Cynopsis: DIGITAL
Contentinople
March 18, 2008
BrightRoll Dives into HD Ads
CNET
March 17, 2008
BrightRoll Brings HD Video Ads to the Web
CNET/Webware
March 17, 2008
BrightRoll Brings HD Video Ads to the Web
Television Week
March 17, 2008
BrightRoll Offers HD Ads Online
MediaPost
March 17, 2008
Video Sites Challenge HDTV’s Quest To Keep Viewers
Mashable
March 17, 2008
Brightroll Ads, Now in HD
Adotas
February 18, 2011
BrightRoll Bonds With ComScore For Optimization, Validation
ClickZ
February 1, 2011
Major Video Ad Networks Serve More Ads in December
ReelSEO
January 18, 2011
BrightRoll Teams with adBrite for Real-Time Video Ad Bidding
Luxury Daily
January 7, 2011
Key luxury-specific best practices for online video ads
AdExchanger
December 13, 2010
Industry Reaction To OpenRTB Standard
MediaPost
November 17, 2010
Online Video Advertising Takes The Lead
SiliconANGLE
November 2, 2010
Online Video Huge Money Maker for Advertisers: BrightRoll Study
BizReport
November 2, 2010
BrightRoll: Video ads outpacing other online categories
DigiDay
November 1, 2010
BrightRoll Publishers Project 25 Percent Rise in Online Video Ads
Beet.TV
September 30, 2010
YouTube Nears 2 Billion Monthly Video Views as Brightroll Tops Vid Ad Nets, comScore
TechCrunch
September 23, 2010
BrightRoll Rolls Into Mobile Video Ads
ClickZ
September 23, 2010
BrightRoll Adds Mobile Inventory to Video Ad Network and Exchange
NewTeeVee
September 23, 2010
BrightRoll Rolls Out Mobile Ad Capabilities
Adotas
September 23, 2010
BrightRoll Opens Mobile Doors For Pre-Roll
VideoNuze
September 23, 2010
BrightRoll Unifies Mobile and Online Video Ads in New Offering
SiliconANGLE
September 23, 2010
BrightRoll Launches Mobile Video Ads Capabilities
MediaPost
August 10, 2010
BrightRoll Partners With Search Retargeting Firm Magnetic
ClickZ
August 5, 2010
Brightroll’s Video Ad Exchange Takes Cue from Data Driven Display
Beet.TV
August 5, 2010
BrightRoll Launches Online Video Ad Exchange
FierceOnlineVideo
August 4, 2010
BrightRoll Rolls Out Competing Online Video Ad Exchange
VideoNuze
August 4, 2010
BrightRoll Launches BRX Online Video Advertising Exchange
MediaPost
August 4, 2010
BrightRoll Launches Video Ad Exchange
SiliconANGLE
August 4, 2010
BrightRoll Exchange Brings Scalability to Targeted Video Ads
Advertising Age
August 4, 2010
BrightRoll Opens Online Video Ad Exchange
Streaming Media
August 4, 2010
BrightRoll Unveils the BrightRoll Exchange
AdExchanger
August 4, 2010
CEO Sacerdoti Announces BRX – The New BrightRoll Exchange For Video
ReelSEO
June 24, 2010
Brightroll Rolls Out New ROI Measurement Products
VideoNuze
June 21, 2010
BrightRoll Breaks New Ground with Reporting Suite
StreamingMedia
June 17, 2010
Get Reliable ROI Info with BrightRoll’s Reporting Suite
MediaPost
June 17, 2010
BrightRoll Unveils Video Analytics Suite
OnlineVideo
May 21, 2010
BrightRoll Study Confirms Value of Online Video Ads
VentureBeat
May 21, 2010
Do video ads work? Study finds they boost in-store sales
Adotas
May 21, 2010
BrightRoll Proves Online Video Means Offline Sales
MarketingProfs
April 23, 2010
Online Video Ads Delivering Value: Ad Execs, Media Buyers
CED
April 23, 2010
Survey: Faith growing in online video ads
MediaPost
April 22, 2010
Report: Pre-Roll Still Controls Ad Budgets
MediaWeek
April 22, 2010
Web Video Budgets to Grow, Survey
TechCrunch
February 12, 2010
Where Did VCs Go Wrong In Online Video?
Hard Knox Life
February 10, 2010
What is the “Point of Video” advertising?
AdPulp
February 10, 2010
Video’s A Performer
Adotas
February 8, 2010
Online Vids Gobbled Up in December
TechCrunch
February 7, 2010
How To Make Money In Online Video
Wall Street Journal – Venture Capital Dispatch Blog
February 4, 2010
Three Start-Ups Ask, What Online Ad Slump?
MediaBistro
February 3, 2010
Wednesday Morning Stir
peHub
February 3, 2010
BrightRoll Raises $10 Million
Red Herring
February 3, 2010
BrightRoll Scores $10 Million
PaidContent
February 3, 2010
Video Ad Network BrightRoll Gets $10 Million
PCMike
February 3, 2010
Online Video Ad Network BrightRoll Raises $10 Million
VatorNews
February 3, 2010
BrightRoll raises $10 million
NewTeeVee
February 3, 2010
BrightRoll Rolls in the Dough
Mashable
February 3, 2010
Online Video Ad Network BrightRoll Raises $10 Million
SF Business Times
February 3, 2010
BrightRoll raises $10 million
VentureBeat
February 3, 2010
Video Ad Network BrightRoll Turns Profit, Outreaches Hulu, Closes $10M Third Round
MediaPost
February 3, 2010
BrightRoll Lights Up With $10M In Financing
peHub
January 15, 2010
Founder Spotlight: BrightRoll’s Tod Sacerdoti
Direct Traffic Media
December 1, 2009
Small Businesses Nearly Double Online Advertising Spend
VentureBeat
November 29, 2009
BrightRoll: Video ad revenues are soaring, despite downturn
ReelSEO
November 28, 2009
The State of the Video Advertising Industry Q3 2009
TechCrunch
November 23, 2009
BrightRoll: Video Ad CPMs Are Down 37 Percent, But Ad Revenues Are Up 84 Percent
AdvertisingAge
November 2, 2009
3Online Video’s Sexiest Category: Staid Old Package-Goods Players
iMedia
October 19, 2009
3 video pricing models: The pros and cons
MediaPost
October 15, 2009
No-Cost Network Aggregation May Not Be Panacea
UK Trade and Investment
October 14, 2009
Online Advertising Powerhouse Launches in UK
MediaPost
October 10, 2009
The ‘Sushi Approach’ To Simplifying Online Video Advertising
Media and Marketing UK
October 7, 2009
BrightRoll Enters UK Market
Media Week UK
October 6, 2009
Ex-Bebo Sales Chief Charkin to Head BrightRoll UK Launch
ClickZ
September 22, 2009
Online Video Advertising FAQ
B to B
September 10, 2009
BrightRoll Unveils Behavioral Targeting Program
ReelSEO
September 10, 2009
Brightroll Launches Behavior Ad Targeting
AdExchanger.com
September 9, 2009
Today’s AdExchanger.com news round-up
VentureBeat
September 9, 2009
BrightRoll launches behavioral targeting for video ads
Contentinople
September 9, 2009
Brightroll Uses Behavioral Targeting in Video Advertising
MediaPost’s Behavioral Insider
September 9, 2009
Behavioral Targeting Moves Into Video Ads
AdExchanger.com
September 9, 2009
Today’s AdExchanger.com news round-up
MediaPost
September 9, 2009
Behavioral Targeting Cozies Up To Video Ads
ClickZ
September 9, 2009
BrightRoll Adds Behavioral to Video Ad Targeting
AdvertisingAge
September 7, 2009
Kill or Cure: How Reckitt’s Big Buy Rocked Online Ads
BusinessWeek
August 31, 2009
Can Hulu’s High Prices Hold?
ReelSEO
August 8, 2009
Brightroll’s Successful Q2 2009
VentureBeat
July 29, 2009
Paying for partly-watched video ads? BrightRoll has a fix for that
MediaPost
July 29, 2009
BrightRoll Unveils ‘Performance Pricing’
AdvertisingAge
July 10, 2009
Broadcasters: What Business Are You Really in?
MediaPost’s Online Video Insider
July 8, 2009
The Most-Watched Show On The Internet?
ReelSEO
June 4, 2009
Tod Sacerdoti Interview – Video Impact, Ad Tracking and More
MediaPost’s Behavioral Insider
May 27, 2009
In Stream BT (Behavioral Targeting): The Elephant in the Room
Mashable
May 18, 2009
Are Your Online Video Ads Driving Actual Offline Purchases?
eMarketer
May 12, 2009
Video Hot With Ad Agency Execs
Advertising Age
May 11, 2009
Reckitt Benckiser Ratchets Up Spending, Posts 8% Jump in Organic Sales Growth
NewTeeVee
April 28, 2009
Digital Downloads Worth Half a Billion in Q1
TechCrunch
April 27, 2009
BrightRoll: Video Ad Rates Dropped 12 Percent in First Quarter, and the Pre-Roll is Still King
MediaPost’s Online Video Insider
April 23, 2009
How Can Independent Video Producers Compete in the Super-Premium Era?
MediaPost’s Online Video Insider
March 16, 2009
Is YouTube the Geocities of Online Video?
MediaPost’s Online Video Insider
February 16, 2009
Will Consumers Pay to Watch Ads?
BusinessWeek Online
January 27, 2009
What Works in Online Video Advertising?
TVWeek
January 25, 2009
Online Ads Benefit From Networking
MediaPost’s Online Media Daily
January 21, 2009
BrightRoll Lands ‘Heavy’-Weight Sales Exec
Contentinople
January 20, 2009
Tremor, BrightRoll Expand Executive Ranks
BusinessWeek Online
January 19, 2009
Online TV Sites Battle for Viewers: BrightRoll CEO Tod Sacerdoti Comments on Ad Targeting
MediaPost’s Online Video Insider
January 19, 2009
Video Ad Platforms Begin To Add Value to Video Inventory
VentureBeat
January 16, 2009
VentureBeat Posts BrightRoll Video Data
MediaPost
January 16, 2009
MediaPost Analyzes BrightRoll Video Data
TechCrunch
January 15, 2009
TechCrunch Analyzes BrightRoll Video Data
Contentinople
January 13, 2009
Ad Network Launches BrightRoll Broadcast Product
MediaPost’s Online Video Insider
December 23, 2008
Smart Publishers Will Thrive in This Downturn
The Wall Street Journal
December 16, 2008
Online-Video Ads Show Slower Growth
Forbes.com
December 5, 2008
Watch This Space!
MediaPost’s Online Video Insider
November 24, 2008
The Golden Fifteen Seconds
The Ad Age Web Video Report
November 12, 2008
Surviving the Web Video ‘Upfront’
MSNBC (Syndication)
November 9, 2008
Digital Ad Firms Strong Despite Economic Woes
San Francisco Business Times
November 7, 2008
Digital Ad Firms Strong Despite Economic Woes
MediaPost
October 30, 2008
BrightRoll Partners With Brightcove For Online Video Ad Serving
Silicon Alley Insider
October 27, 2008
Three Reasons Why The Crash Is Good For Online Advertising
MediaPost’s Online Video Insider
October 8, 2008
Three Ways The Credit Crisis Is Impacting Online Video
CNET News: The Digital Home Podcast
October 8, 2008
The Digital Home 36: Google News Galore!
MediaPost’s Online Media Daily
October 7, 2008
How To Win The White House Using Online Advertising
The Ad Age Web Video Report
September 17, 2008
Online Video Ads: Execute, Execute, Execute!
MediaPost’s Online Video Insider
September 9, 2008
The Six Ways To Buy Online Video Inventory Today
MediaPost’s Online Video Insider
August 13, 2008
How to Develop DROV (Direct Response Online Video)
Mashable
August 13, 2008
BrightRoll Completes Largest Pre-Roll Run Ever
MarketingVOX
August 13, 2008
BrightRoll to Execute First $1M Pre-Roll Campaign
Silicon Alley Insider
August 12, 2008
Brightroll: $1 Million Says At Least One Advertiser Still Loves Pre-Roll Ads
ClickZ
August 12, 2008
Pre-Roll Wins Out When Budgets Shrink
TVWeek
August 11, 2008
BrightRoll Makes $1 Mil Pre-Roll Ad Deal
The Ad Age Web Video Report
July 29, 2008
Convincing Clients to Buy Web Video
MediaPost
July 24, 2008
Just An Online Minute… Pruning With BrightRoll’s Urban Garden Party
The Ad Age Web Video Report
July 23, 2008
Spotting Fake Pre-Roll Ads
SHOOT Online
May 29, 2008
BrightRoll First Ad Network to Eliminate Rich Media Fees for Video Advertisers
The Wall Street Journal
May 23, 2008
Rich-Media Services to Be Provided Free
BtoB
April 28, 2008
BrightRoll Opens Chicago Office
AdvertisingAge
April 28, 2008
People on the Move
ClickZ
April 28, 2008
Lewis Rothkopf Joined BrightRoll’s New York Office as VP of Network Development
Internet Retailer
April 28, 2008
BrightRoll Opens New Office and Adds to Executive Team
iMedia Connection
April 9, 2008
The Myths and Realities of Video Advertising
Marketing Shift
March 18th, 2008
BrightRoll Goes Hi-Def With Ads
Cynopsis
March 18th, 2008
Cynopsis: DIGITAL
Contentinople
March 18, 2008
BrightRoll Dives into HD Ads
CNET
March 17, 2008
BrightRoll Brings HD Video Ads to the Web
CNET/Webware
March 17, 2008
BrightRoll Brings HD Video Ads to the Web
Television Week
March 17, 2008
BrightRoll Offers HD Ads Online
MediaPost
March 17, 2008
Video Sites Challenge HDTV’s Quest To Keep Viewers
Mashable
March 17, 2008
Brightroll Ads, Now in HD