News
MediaPost
August 10, 2010
BrightRoll Partners With Search Retargeting Firm Magnetic
ClickZ
August 5, 2010
Brightroll’s Video Ad Exchange Takes Cue from Data Driven Display
Beet.TV
August 5, 2010
BrightRoll Launches Online Video Ad Exchange
FierceOnlineVideo
August 4, 2010
BrightRoll Rolls Out Competing Online Video Ad Exchange
VideoNuze
August 4, 2010
BrightRoll Launches BRX Online Video Advertising Exchange
MediaPost
August 4, 2010
BrightRoll Launches Video Ad Exchange
SiliconANGLE
August 4, 2010
BrightRoll Exchange Brings Scalability to Targeted Video Ads
Advertising Age
August 4, 2010
BrightRoll Opens Online Video Ad Exchange
Streaming Media
August 4, 2010
BrightRoll Unveils the BrightRoll Exchange
AdExchanger
August 4, 2010
CEO Sacerdoti Announces BRX – The New BrightRoll Exchange For Video
ReelSEO
June 24, 2010
Brightroll Rolls Out New ROI Measurement Products
VideoNuze
June 21, 2010
BrightRoll Breaks New Ground with Reporting Suite
StreamingMedia
June 17, 2010
Get Reliable ROI Info with BrightRoll’s Reporting Suite
MediaPost
June 17, 2010
BrightRoll Unveils Video Analytics Suite
OnlineVideo
May 21, 2010
BrightRoll Study Confirms Value of Online Video Ads
VentureBeat
May 21, 2010
Do video ads work? Study finds they boost in-store sales
Adotas
May 21, 2010
BrightRoll Proves Online Video Means Offline Sales
MarketingProfs
April 23, 2010
Online Video Ads Delivering Value: Ad Execs, Media Buyers
CED
April 23, 2010
Survey: Faith growing in online video ads
MediaPost
April 22, 2010
Report: Pre-Roll Still Controls Ad Budgets
MediaWeek
April 22, 2010
Web Video Budgets to Grow, Survey
TechCrunch
February 12, 2010
Where Did VCs Go Wrong In Online Video?
Hard Knox Life
February 10, 2010
What is the “Point of Video” advertising?
AdPulp
February 10, 2010
Video’s A Performer
Adotas
February 8, 2010
Online Vids Gobbled Up in December
TechCrunch
February 7, 2010
How To Make Money In Online Video
Wall Street Journal – Venture Capital Dispatch Blog
February 4, 2010
Three Start-Ups Ask, What Online Ad Slump?
MediaBistro
February 3, 2010
Wednesday Morning Stir
peHub
February 3, 2010
BrightRoll Raises $10 Million
Red Herring
February 3, 2010
BrightRoll Scores $10 Million
PaidContent
February 3, 2010
Video Ad Network BrightRoll Gets $10 Million
PCMike
February 3, 2010
Online Video Ad Network BrightRoll Raises $10 Million
VatorNews
February 3, 2010
BrightRoll raises $10 million
NewTeeVee
February 3, 2010
BrightRoll Rolls in the Dough
Mashable
February 3, 2010
Online Video Ad Network BrightRoll Raises $10 Million
SF Business Times
February 3, 2010
BrightRoll raises $10 million
VentureBeat
February 3, 2010
Video Ad Network BrightRoll Turns Profit, Outreaches Hulu, Closes $10M Third Round
MediaPost
February 3, 2010
BrightRoll Lights Up With $10M In Financing
peHub
January 15, 2010
Founder Spotlight: BrightRoll’s Tod Sacerdoti
Direct Traffic Media
December 1, 2009
Small Businesses Nearly Double Online Advertising Spend
VentureBeat
November 29, 2009
BrightRoll: Video ad revenues are soaring, despite downturn
ReelSEO
November 28, 2009
The State of the Video Advertising Industry Q3 2009
TechCrunch
November 23, 2009
BrightRoll: Video Ad CPMs Are Down 37 Percent, But Ad Revenues Are Up 84 Percent
AdvertisingAge
November 2, 2009
3Online Video’s Sexiest Category: Staid Old Package-Goods Players
iMedia
October 19, 2009
3 video pricing models: The pros and cons
MediaPost
October 15, 2009
No-Cost Network Aggregation May Not Be Panacea
UK Trade and Investment
October 14, 2009
Online Advertising Powerhouse Launches in UK
MediaPost
October 10, 2009
The ‘Sushi Approach’ To Simplifying Online Video Advertising
Media and Marketing UK
October 7, 2009
BrightRoll Enters UK Market
Media Week UK
October 6, 2009
Ex-Bebo Sales Chief Charkin to Head BrightRoll UK Launch
ClickZ
September 22, 2009
Online Video Advertising FAQ
B to B
September 10, 2009
BrightRoll Unveils Behavioral Targeting Program
ReelSEO
September 10, 2009
Brightroll Launches Behavior Ad Targeting
AdExchanger.com
September 9, 2009
Today’s AdExchanger.com news round-up
VentureBeat
September 9, 2009
BrightRoll launches behavioral targeting for video ads
Contentinople
September 9, 2009
Brightroll Uses Behavioral Targeting in Video Advertising
MediaPost’s Behavioral Insider
September 9, 2009
Behavioral Targeting Moves Into Video Ads
AdExchanger.com
September 9, 2009
Today’s AdExchanger.com news round-up
MediaPost
September 9, 2009
Behavioral Targeting Cozies Up To Video Ads
ClickZ
September 9, 2009
BrightRoll Adds Behavioral to Video Ad Targeting
AdvertisingAge
September 7, 2009
Kill or Cure: How Reckitt’s Big Buy Rocked Online Ads
BusinessWeek
August 31, 2009
Can Hulu’s High Prices Hold?
ReelSEO
August 8, 2009
Brightroll’s Successful Q2 2009
VentureBeat
July 29, 2009
Paying for partly-watched video ads? BrightRoll has a fix for that
MediaPost
July 29, 2009
BrightRoll Unveils ‘Performance Pricing’
AdvertisingAge
July 10, 2009
Broadcasters: What Business Are You Really in?
MediaPost’s Online Video Insider
July 8, 2009
The Most-Watched Show On The Internet?
ReelSEO
June 4, 2009
Tod Sacerdoti Interview – Video Impact, Ad Tracking and More
MediaPost’s Behavioral Insider
May 27, 2009
In Stream BT (Behavioral Targeting): The Elephant in the Room
Mashable
May 18, 2009
Are Your Online Video Ads Driving Actual Offline Purchases?
eMarketer
May 12, 2009
Video Hot With Ad Agency Execs
Advertising Age
May 11, 2009
Reckitt Benckiser Ratchets Up Spending, Posts 8% Jump in Organic Sales Growth
NewTeeVee
April 28, 2009
Digital Downloads Worth Half a Billion in Q1
TechCrunch
April 27, 2009
BrightRoll: Video Ad Rates Dropped 12 Percent in First Quarter, and the Pre-Roll is Still King
MediaPost’s Online Video Insider
April 23, 2009
How Can Independent Video Producers Compete in the Super-Premium Era?
MediaPost’s Online Video Insider
March 16, 2009
Is YouTube the Geocities of Online Video?
MediaPost’s Online Video Insider
February 16, 2009
Will Consumers Pay to Watch Ads?
BusinessWeek Online
January 27, 2009
What Works in Online Video Advertising?
TVWeek
January 25, 2009
Online Ads Benefit From Networking
MediaPost’s Online Media Daily
January 21, 2009
BrightRoll Lands ‘Heavy’-Weight Sales Exec
Contentinople
January 20, 2009
Tremor, BrightRoll Expand Executive Ranks
BusinessWeek Online
January 19, 2009
Online TV Sites Battle for Viewers: BrightRoll CEO Tod Sacerdoti Comments on Ad Targeting
MediaPost’s Online Video Insider
January 19, 2009
Video Ad Platforms Begin To Add Value to Video Inventory
VentureBeat
January 16, 2009
VentureBeat Posts BrightRoll Video Data
MediaPost
January 16, 2009
MediaPost Analyzes BrightRoll Video Data
TechCrunch
January 15, 2009
TechCrunch Analyzes BrightRoll Video Data
Contentinople
January 13, 2009
Ad Network Launches BrightRoll Broadcast Product
MediaPost’s Online Video Insider
December 23, 2008
Smart Publishers Will Thrive in This Downturn
The Wall Street Journal
December 16, 2008
Online-Video Ads Show Slower Growth
Forbes.com
December 5, 2008
Watch This Space!
MediaPost’s Online Video Insider
November 24, 2008
The Golden Fifteen Seconds
The Ad Age Web Video Report
November 12, 2008
Surviving the Web Video ‘Upfront’
MSNBC (Syndication)
November 9, 2008
Digital Ad Firms Strong Despite Economic Woes
San Francisco Business Times
November 7, 2008
Digital Ad Firms Strong Despite Economic Woes
MediaPost
October 30, 2008
BrightRoll Partners With Brightcove For Online Video Ad Serving
Silicon Alley Insider
October 27, 2008
Three Reasons Why The Crash Is Good For Online Advertising
MediaPost’s Online Video Insider
October 8, 2008
Three Ways The Credit Crisis Is Impacting Online Video
CNET News: The Digital Home Podcast
October 8, 2008
The Digital Home 36: Google News Galore!
MediaPost’s Online Media Daily
October 7, 2008
How To Win The White House Using Online Advertising
The Ad Age Web Video Report
September 17, 2008
Online Video Ads: Execute, Execute, Execute!
MediaPost’s Online Video Insider
September 9, 2008
The Six Ways To Buy Online Video Inventory Today
MediaPost’s Online Video Insider
August 13, 2008
How to Develop DROV (Direct Response Online Video)
Mashable
August 13, 2008
BrightRoll Completes Largest Pre-Roll Run Ever
MarketingVOX
August 13, 2008
BrightRoll to Execute First $1M Pre-Roll Campaign
Silicon Alley Insider
August 12, 2008
Brightroll: $1 Million Says At Least One Advertiser Still Loves Pre-Roll Ads
ClickZ
August 12, 2008
Pre-Roll Wins Out When Budgets Shrink
TVWeek
August 11, 2008
BrightRoll Makes $1 Mil Pre-Roll Ad Deal
The Ad Age Web Video Report
July 29, 2008
Convincing Clients to Buy Web Video
MediaPost
July 24, 2008
Just An Online Minute… Pruning With BrightRoll’s Urban Garden Party
The Ad Age Web Video Report
July 23, 2008
Spotting Fake Pre-Roll Ads
SHOOT Online
May 29, 2008
BrightRoll First Ad Network to Eliminate Rich Media Fees for Video Advertisers
The Wall Street Journal
May 23, 2008
Rich-Media Services to Be Provided Free
BtoB
April 28, 2008
BrightRoll Opens Chicago Office
AdvertisingAge
April 28, 2008
People on the Move
ClickZ
April 28, 2008
Lewis Rothkopf Joined BrightRoll’s New York Office as VP of Network Development
Internet Retailer
April 28, 2008
BrightRoll Opens New Office and Adds to Executive Team
iMedia Connection
April 9, 2008
The Myths and Realities of Video Advertising
Marketing Shift
March 18th, 2008
BrightRoll Goes Hi-Def With Ads
Cynopsis
March 18th, 2008
Cynopsis: DIGITAL
Contentinople
March 18, 2008
BrightRoll Dives into HD Ads
CNET
March 17, 2008
BrightRoll Brings HD Video Ads to the Web
CNET/Webware
March 17, 2008
BrightRoll Brings HD Video Ads to the Web
Television Week
March 17, 2008
BrightRoll Offers HD Ads Online
MediaPost
March 17, 2008
Video Sites Challenge HDTV’s Quest To Keep Viewers
Mashable
March 17, 2008
Brightroll Ads, Now in HD
