BrightRoll Study Finds Digital Video Gaining Momentum Among UK Advertisers; Campaign Dollars Continue to Follow Audiences Online
October 20, 2011
Inaugural UK Video Advertising Report Sheds Light on Category Spending and Industry Trends for 2011
LONDON — BrightRoll, the leading provider of online video advertising services, today released the results of its inaugural UK agency survey. The survey stems from the annual BrightRoll US agency survey, with the goal of [...]
BrightRoll Boosts European Operations with Expansion into German Market
October 11, 2011
Digital Advertising Specialist Patrick Edlefsen, Formerly of .FOX Networks Germany, Joins BrightRoll to Lead Company’s German Operations
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced the expansion of its’ European operations with BrightRoll’s first German office, located in Hamburg. Patrick Edlefsen will oversee [...]
BrightRoll Launches TAG™, The Online Advertising Industry’s First Total Audience Guarantee
October 6, 2011
Program Ensures Delivery of Digital Video Ad Campaigns Through Guaranteed Impression Volume to an Advertiser’s Target Audience
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced the launch of TAG™, its Total Audience Guarantee for campaigns run on the BrightRoll network. The first-of-its-kind program [...]
BrightRoll Enables Advertisers to Optimize Campaign Performance With Launch of Real-Time Bidding for the BrightRoll Exchange (BRX)
September 28, 2011
RocketFuel, Turn, DataXu, Media6Degrees, MediaMath and TubeMogul Among First Major Buyers to Integrate With BRX
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced the launch of real-time bidding for buyers on its online video advertising marketplace, The BrightRoll Exchange (BRX). The availability of [...]
BrightRoll Announces First-Ever BRX Video Summit
August 31, 2011
Event Brings Together Industry Thought Leaders to Discuss the Changing Digital Video Landscape
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced the first-ever BRX Video Summit taking place October 5, 2011, at New York’s Sheraton Hotel & Towers. BrightRoll will host digital video buyers from leading brands and agencies [...]
BrightRoll Continues Aggressive International Expansion; Hires Former Yahoo! Exec to Lead Canadian Operations
August 3, 2011
Latest Addition to Senior Leadership Team, David Bellemare, Brings Extensive Experience in Digital Advertising and Sales to Bolster BrightRoll’s Rapid Growth
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced the official launch of its Canada office in Toronto, bringing BrightRoll’s scale, technology and research [...]
BrightRoll Selected by AlwaysOn as an AlwaysOn Global 250 Winner
July 28, 2011
Recognized for Digital Video Advertising Innovations for the Global Silicon Valley
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced that it has been chosen as one of the AlwaysOn Global 250 winners. Inclusion in the AlwaysOn Global 250 recognizes BrightRoll as a leader among its peers. The award is [...]
BrightRoll Appoints Robert Palma as Vice President of Mobile Video Sales in Response to Strong Demand for Mobile Video Advertising Solutions
July 12, 2011
Newest Addition to Senior Leadership Team Brings Nearly Twenty Years of Sales Experience at Leading Technology Companies
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced that Robert Palma has joined the company as vice president of mobile video sales. In his new role, Palma will provide seasoned expertise and leadership [...]
BrightRoll CEO Tod Sacerdoti Wins Stevie® Award for Executive of the Year
June 22, 2011
Award in Media & Entertainment Category Recognizes Sacerdoti’s Leadership and Vision During Digital Video Advertising’s Rapid Growth
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, announced its CEO and co-founder, Tod Sacerdoti, won the Stevie Award for Executive of the Year in the Media & [...]
BrightRoll Continues Expansion of Senior Leadership Team With Addition of Christine Schoultz as Vice President of Marketing
May 17, 2011
Experienced Marketing Executive Joins Leading Provider of Digital Video Advertising Services
SAN FRANCISCO, CA — BrightRoll, the leading provider of digital video advertising services, today announced that Christine Schoultz has joined the company as vice president of marketing. With more than 16 years of experience in leading marketing roles at [...]
