Management
Institutional Investors
Individual Investors
Jeff Clavier (SoftTechVC), Fabrice Grinda (Co-CEO, OLX and Founder, Zingy), Auren Hoffman (CEO, Rapleaf), Oliver Jung (Partner, Adinvest), Ariel Poler (Founder, Topica), Aydin Senkut (President, Felicis Ventures), Michael Tanne (CEO, Wink & Founder, AdForce), Colin Wiel (President, Keiretsu), Jeremy Wenokur (Former Corp. Dev., Google)
Advisors
Saar Gur (Charles Rivers Ventures), Auren Hoffman (CEO, Rapleaf), Garth Patil (Director of Engineering, 4INFO) & Tony Nethercutt (Vice President of Sales, AdMob)
Tod M. Sacerdoti, CEO, Founder
Tod M. Sacerdoti is the Chief Executive Officer of BrightRoll and co-founded the business in July, 2006. Under Sacerdoti’s direction, BrightRoll has grown from conception into the premier video advertising network, having served billions of ads on behalf of the world’s leading agencies and their clients and executed campaigns on more than two-thirds of the top 100 online media properties in the United States. A recognized expert on online advertising, Tod is a regular guest columnist for AdAge and MediaPost and is widely quoted in publications such as The New York Times and The Wall Street Journal, among others. He has previously held senior roles at Plaxo (acquired by Comcast), Spoke Software, and covered Internet marketing as an investment banker at Robertson Stephens.
Tod holds a B.A. in Economics from Yale University and an MBA from the Stanford Graduate School of Business. You can also read Tod’s blog on
Video Advertising.
Dru Nelson, CTO; Founder
Dru Nelson is the Chief Technology Officer of BrightRoll and co-founded the business in July, 2006. Dru brings over sixteen years of senior software development expertise to the company. Prior to BrightRoll, Dru was a Senior Software Engineer at Plaxo Inc., where he was also the first Engineer hired and the first Client Engineer.
Previously, Dru was the Director of Service Operations at eGroups (sold to Yahoo), Senior Software Engineer at Diva Systems (spinoff of SRI Research) and a Software Engineer at Four11 (sold to Yahoo and became Yahoo! Mail). Dru also has previous experience at the Florida State University Supercomputer Research Institute (SCRI).
Charlie Whittingham, Vice President, Sales
Charles Whittingham is the Vice President of Sales at BrightRoll and brings over 25 years experience in media, advertising and building Internet sales teams. Most recently, Charles was the Vice President of Sales, Western Region, for Advertising.com (a wholly owned subsidiary of AOL).
Previously, he was Regional Vice President of Sales for About.com (owned by the New York Times), Regional Vice President of Sales for The Excite Network (owned by IAC/Interactive Corp.) and Executive Vice President, Sales Marketing at Wired Magazine. Prior to his Internet experience, he held senior positions as Director of New Business Development for advertising agencies McKinney & Silver and J. Walter Thompson, Southeastern Sales Director at The National Sports Daily and Sales Manager with People Magazine.
Lewis Rothkopf, Vice President, Network Development
Lewis is charged with broadening BrightRoll’s audience reach and enhancing client value by building strategic partnerships with the web’s top branded publishers. Prior to joining BrightRoll, Lewis was Head of Distribution for the National Broadband Company (NBBC), NBC Universal’s digital video syndication business, where he was responsible for connecting premium digital video owners with the web’s premier publishers.
Active in the digital media community for a decade, Lewis spent five years at DoubleClick Inc.’s TechSolutions for Publishers business, most recently as sales and account management leader. He was at LightningCast Inc., one of the first video advertising companies, as director of sales for the video ad insertion technology business, where he helped ready the company for acquisition by AOL LLC. In those capacities, he spearheaded technology and media solutions for numerous industry leaders, including AOL, Washington Post.Newsweek Interactive, Disney/ABC, Scripps Networks, MTV Networks, CBS Inc., Knight Ridder Digital, United Online, among many others.
Lewis holds a Bachelor of Arts in Communication from Boston University and lives in Manhattan with his wife Nichole.
Mike Enomoto, Director, Media
Mike Enomoto is the Director of Media at BrightRoll and brings over nine years of managing media buying, ad ops, campaign management, and publisher relationships. Most recently Mike managed sales and distribution for Adteractive, one of the largest online lead generation marketers. At Adteractive, Mike was responsible for buying display media, creative and product strategy, and client development.
Previously, he was the primary display media buyer for the Alena division of Intermix Media (acquired by News Corp) where he was responsible for all portal media relationships and campaign profitability. Mike began his career with MaxOnline (acquired by IAC / Interactive Corporation), one of the pioneering online ad networks.
Mike has a Bachelor of Arts degree from the University of California at Santa Barbara.
Barry Grant, Director, Product Management
Barry Grant is the Director of Product Management at BrightRoll, having amassed over 15 years experience in product development, product management, marketing, and advertising. Prior to working at BrightRoll, Barry spent over 2 years as a Senior and Principal/Group Product Manager at PayPal, where he focused on overseeing the build of a number of trust & safety related products.
Previously, Barry spent over 8 years with Ford Motor Company, where he worked as Advertising Manager for Ford cars, Product Marketing Manager for the Ford Edge, Design Manager for cross-vehicle components, and Sr. Human Factors Engineer on 13 vehicle programs. During this time, Barry helped to establish Ford’s Human Factors Engineering presence in Cologne, Germany. Prior to working at Ford, Barry spent about 4 years as Sr. Human Factors Engineer on the advanced technology team at Delco Electronics.
Barry holds a B.S. in Psychology from the University of Miami, an M.S. in Industrial and Systems Engineering from Virginia Tech, and an MBA from the Kellogg School of Management.
