You’re invited to All Eyes On Video – A Smart Video Advertising Breakfast.
In this 90-minute, interactive seminar we’ll share what we’ve have learned, discuss what is coming next and provide you with the industry’s best information and tools to be a smart video advertiser. Your hosts will be Tod Sacerdoti (CEO, BrightRoll), Charlie Whittingham (VP of Sales, BrightRoll) and John Durham (Chairman, Catalyst:SF).
After serving over three billion video ads in the last two years, we have learned a lot and we want to share those insights with you. Here are some of the questions we will address:
- What are the expectation vs. reality gaps in online video advertising?
- Where does video inventory actually live and how does quality impact performance?
- How do I scale video ad efforts to television size audiences online?
- What ad units deliver real value and what ad units should be avoided?
- How do I optimize video ads and what metrics are benchmarks in the market?
- How can I reduce costs such as ad serving or rich media fees?
What: ALL EYES ON VIDEO: A Smart Video Advertising Breakfast
When: Thursday, August 7, 2008 – 8:30 am to 10:00 am
Where: The Funnel Mill – 930 Broadway, Suite A, Santa Monica, CA (view map)
Who: Agencies, Clients and Industry Friends
RSVP: Please send an email to rsvp-la@brightroll.com
About BrightRoll:
BrightRoll is the world’s largest and most trusted branded video advertising network, having served billions of advertisements since founding. BrightRoll helps major brands and agencies execute “smart video ad campaigns” across the industry’s leading publishers, including more than half of the top 100 online media properties in the United States. BrightRoll’s proprietary campaign execution, inventory management and advertising delivery technology provide brands and agencies with the reach, frequency and scalability needed to achieve their campaign goals. BrightRoll is a privately held, venture-backed company and holds its headquarters in San Francisco, California.
