Is price commensurate with advertiser value? To shed light on this topic, BrightRoll conducted a study utilizing its groundbreaking VideoRank™ technology.
The study measured a variety of user engagement metrics across a group of high and low VideoRank™ sites. Results showed that viewers from sites with high VideoRank™ scores were:
BrightRoll Delivers 5X Increase in ROI
Is price commensurate with advertiser value? To shed light on this topic, BrightRoll conducted a study utilizing its groundbreaking VideoRank™ technology.
The study measured a variety of user engagement metrics across a group of high and low VideoRank™ sites. Results showed that viewers from sites with high VideoRank™ scores were:
38 percent more likely to [...]