Innovation in video advertising technology starts here.
From the very beginning of our company’s existence, BrightRoll has focused on defining and creating some of the most innovative video advertising technologies in the industry, and we’re just getting started. Proprietary ad serving. Advanced behavioral and audience targeting capabilities. Standard-setting ad units. Custom player integrations. Unparalleled scalability and reliability. All of these form the core of BRIQ. And all of this means that once your campaign goes live, you can rest easy knowing that it will reach your target audience exactly as planned.
As evidence of our focus on technology, the BrightRoll Exchange (BRX), has quickly become the industry’s largest video advertising exchange for buyers and sellers. BRX is a fully automated video advertising buying platform that aggregates the largest pool of global online video ad inventory. The platform provides media buyers with automated access to transparent, brand-safe, high-quality video inventory at massive scale with unprecedented buying efficiency, while providing sellers an efficient way to maximize the monetization of their available inventory.
When it comes to targeting, our technology enables you to reach the right audience with the right creative at exactly the right time, based on contextual, demographic, behavioral, and many other targeting parameters. In addition, we partner with leading data providers, including BlueKai, Excelate, Rapleaf, and Bizo to enhance the range of targeting options available.
We pride ourselves in offering the most innovative and engaging advertising units, ranging from standard pre-roll units to highly customized, brand-specific video experiences. Our ad units complement the site’s content and enhance the user experience, delivering the maximum brand impact for our advertising clients.
Finally, BrightRoll is integrated with multiple partners to enable efficient ad delivery, targeting, optimization, reporting, and verification. BrightRoll accepts multiple integration methods including data feeds, XML and JSON APIs, and HTTP. We are fully compliant with the Interactive Advertising Bureau (IAB) VAST and VPAID ad serving and ad delivery standards. We also support all IAB standards for video ad and display ad assets.
Innovation in video advertising technology starts here.
From the very beginning of our company’s existence, BrightRoll has focused on defining and creating some of the most innovative video advertising technologies in the industry, and we’re just getting started. Proprietary ad serving. Advanced behavioral and audience targeting capabilities. Standard-setting ad units. Custom player integrations. Unparalleled scalability and reliability. All of these form the core of BRIQ. And all of this means that once your campaign goes live, you can rest easy knowing that it will reach your target audience exactly as planned.
As evidence of our focus on technology, the BrightRoll Exchange (BRX), has quickly become the industry’s largest video advertising exchange for buyers and sellers. BRX is a fully automated video advertising buying platform that aggregates the largest pool of global online video ad inventory. The platform provides media buyers with automated access to transparent, brand-safe, high-quality video inventory at massive scale with unprecedented buying efficiency, while providing sellers an efficient way to maximize the monetization of their available inventory.
When it comes to targeting, our technology enables you to reach the right audience with the right creative at exactly the right time, based on contextual, demographic, behavioral, and many other targeting parameters. In addition, we partner with leading data providers, including BlueKai, Excelate, Rapleaf, and Bizo to enhance the range of targeting options available.
We pride ourselves in offering the most innovative and engaging advertising units, ranging from standard pre-roll units to highly customized, brand-specific video experiences. Our ad units complement the site’s content and enhance the user experience, delivering the maximum brand impact for our advertising clients.
Finally, BrightRoll is integrated with multiple partners to enable efficient ad delivery, targeting, optimization, reporting, and verification. BrightRoll accepts multiple integration methods including data feeds, XML and JSON APIs, and HTTP. We are fully compliant with the Interactive Advertising Bureau (IAB) VAST and VPAID ad serving and ad delivery standards. We also support all IAB standards for video ad and display ad assets.